Organizer Sweet Spot has revealed route details for two of the six stages of the 2022 Women's Tour, which will take place June 6-11. This year's six-day event will feature what organizers call "the toughest summit finish in the event's history" atop Black Mountain on stage 5.
"It's only been a few months since Demi Volering was crowned the 2021 champion, but behind the scenes work continues at a rapid pace to deliver an epic event in June," said Women's Tour race director Mick Bennett.
"The stage details announced today give us a glimpse of what is to come. From the Grande Pearl in Colchester and Suffolk, where fans will flock in droves to greet the world's best riders, to the toughest stage finish in history in picturesque Carmarthenshire, this year's Women's Tour will be action-packed from start to finish This year's Women's Tour will be action-packed from start to finish. We thank the host city and everyone involved for their continued support of women's sport."
The Women's Tour kicks off on June 6 with the first stage race from Gateway Sports Park in Colchester before entering Suffolk and finishing at Angel Hill in Bury St. Edmunds.
Stage 5 will start at Pembrey Country Park and finish at the summit of Black Mountain near Llangadog. Black Mountain is 7.2 km long with an average gradient of 5.3%.
The climb was first introduced as part of the route for stage 6 of the 2019 edition. Hannah Barnes (now with the Uno X Pro Cycling Team) climbed it in the fastest time of 20:50.
It was the second time in the history of the Women's Tour that the finish was on a hill, following the appearance of Burton Dassett Country Park at the end of stage 4 of the 2019 event.
Details of the remaining four stages of the 2022 Women's Tour will be announced soon, including one stage in Oxfordshire as part of a three-year agreement with Oxfordshire County Council.
The event is considered one of the most progressive races in the Women's World Tour, as organizer Sweet Spot has equalized the prize money with the men's Tour of Britain, which is set at €97,880 for the six-day race in 2019.
They announced a five-year plan last year to provide live coverage of the women's race, which is necessary to participate in the top-level series, but challenges surrounding the pandemic forced a reduction in prize money and no live streaming was provided.
Organizers said they are working to equalize prize money and bring back live streaming, but are currently in the process of securing the necessary funding for live coverage of the event. Highlights of this year's race will once again be broadcast on "ITV4" in the UK and around the world via "Eurosport" and "GCN".
In addition to the broadcast partner package, the Women's Tour is also seeking a new title partner and sponsorship for the prestigious points and sprint jerseys.
"The past two years have been very challenging and like all event organizers, we have faced many obstacles that we have had to overcome. We are looking for a title partner for the Women's Tour as well as the Men's Tour of Britain. These are exciting opportunities for companies to support women's cycling and we are sure there are brands that would like to be involved in the continued success of the Women's Tour. since the race began in 2014, the development and upward momentum of women's cycling has been amazing and there are untapped potential and great opportunities for brands," said Hugh Roberts, Chief Executive Officer of the Women's Tour.
"We are working hard to secure a budget that will allow us to expand our coverage of the Women's Tour, including live coverage this summer. "
Organizers expect 14 women's world teams and the top three continental teams in the UCI world rankings to receive automatic invitations. The final lineup of competing teams will be announced within the next few weeks.
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